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Retool

retool.com

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What it does

Retool is a platform for building, deploying, and managing internal software and automation. It connects to databases, APIs, and LLMs to generate apps and workflows, featuring an AI-native app builder, agent-based automation, and enterprise-grade security with self-hosting options.

Two ratings

SiteList review score

Exceptional enterprise positioning and documentation. Significant mobile performance lag and dense pricing tables.

Reviewed on Sep 1, 2026

Why this score? →

Screenshots

Captured during our latest review on Sep 1, 2026

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Pricing · retool.com

Pricing details

Pricing is listed in EUR per user type (Builder, Internal, External). Builder tiers start at €9.00/month for 1,000 AI credits; Internal starts at €5.00/month; External has volume discounts down to €3.60/month. Billed monthly.

PlanPriceDetails
Builder (Starter)$9 monthly per seat

Full access to create, edit, and deploy apps and workflows. 1,000 AI credits/month (750 base + 250 bonus)

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Builder (Growth)$46 monthly per seat

Higher capacity for app building and AI actions. 3,000 AI credits/month (1,500 base + 1,500 bonus)

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Key features

  • AI App Builder

    App builder

    Generates working apps from natural language prompts, connected to user data.

  • Agent Automation

    Agents

    Autonomous AI workers that execute multi-step tasks and workflows, billed hourly.

  • Self-Hosting

    Governance

    Deploy the platform in a private VPC via Docker for full data sovereignty.

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Who it’s for

  • Internal Tool Development

    Build admin panels, dashboards, and internal apps quickly without waiting for engineering.

  • Workflow Automation

    Automate jobs, alerts, and ETL tasks using AI agents and predefined workflows.

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Integrations

  • REST API

    API

    Connect to any REST API endpoint for data retrieval and actions.

  • Google Sheets

    Database

    Automate workflows and integrate spreadsheets with your apps.

  • PostgreSQL

    Database

    Build powerful tools with your PostgreSQL databases.

  • Amazon Bedrock

    AI

    Connect to AWS Bedrock for AI model access and inference.

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Buyer questions

Questions buyers actually ask

What makes our AI approach different from other development tools?

We built it into a complete platform, not just a code generator. It understands your data schemas, security policies, and business logic—creating solutions that work within your existing infrastructure from day one.

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How does Retool ensure enterprise security with AI?

All AI-generated apps and workflows automatically inherit enterprise security (SSO, RBAC, compliance) plus your team's trusted building blocks—proven queries, components, and workflows that already power your business. You control what data is shared with models and maintain full audit trails.

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What are AI credits?

Every Retool plan includes a monthly pool of AI credits—no add-on, no separate billing. Credits are shared across your organization and cover all app building and AI actions.

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How can I deploy Retool? Can I self-host Retool?

Retool runs in the cloud or self-hosted in your own VPC. Self-hosted setup takes about 15 minutes via Docker. If your data can't leave your infrastructure, self-hosting is the answer. Enterprise plans support both options.

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Product FAQ information · View source

The expert review

Retool earns an 85/100 for its exceptional enterprise positioning and documentation, though it is hindered by a 7-second mobile LCP. The platform offers a highly differentiated AI-app building experience while struggling with pricing page decision support.

85/100: strong product, two fixable weaknesses

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Scores across 13 dimensions

Domain
retool.com
Category
Business intelligence & dashboards
Platforms
web, api
Founded
2017
Last checked
Sep 1, 2026
Public dimensions
13

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Score 84 out of 100 — Strong

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